Philippe

4 steps to change your content marketing strategy

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Behind the scenes: How we change our message? Buzzing and being attractive nowadays is hard. By the time you read this post, more than: 15 days of videos uploaded on youtube 1,3 million messages tweeted 1,1 million posts on Instagram How to be original and noticeable? A lot of products are helping people by creating content and I think their blog is full of useful content. I have in my mind Buffer for example, who has attracted attention. Vaynermedia, the company of Gary Vee trade “attention”. Some companies like Chubbies stick to their core values and create a...

Philippe

5 Steps To Building Your Social Media Presence

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When I started to build ReponseIO, I asked my friends, startup founders or just social media users what they found painful about social media. The common answer was the time you can spend on each one and the time you spend attracting and creating interaction with your audiences. Two weeks ago, I participated in a #bufferchat with Brian Fanzo about increasing engagement with videos (recap here). One quote that I keep in mind from him is this one: It doesn’t matter how many followers you have, the key is finding how to show them you care. tweet this It...

Philippe

One belief, value from our team: Time is the most precious asset.

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With ReponseIO, we believe, no, we know that we can make you save time. We find time for people that use our products. To quote someone from an investing company in France called Oussama Ammar “Time is the only thing that is defined and undefined at the same time. You know that you are here for a certain amount of time but you don’t know how much” — Oussama Ammar Wanting to know more about him, just watch this video on the art of focusing: We are all looking for time Going faster, producing more… Deliveroo, Uber, Buffer, Facebook, Snapchat,...

Philippe

Live in the present and build your social CRM

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There is a discussion right now between people that believe bots are going to change the way we interact with apps or businesses, and those who are still sceptical. We decided to build ReponseIO, a social customer relationship management assistant, to empower our future users with bot technology. Even if this is our goal, we are still in the early stages. We know that in the future, bots and AI will be part of our daily life. However, until then, businesses need to master the tools that are at their disposal right now, i.e. social media. Just looking at...

Philippe

The three pillars of ReponseIO

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Some time ago we launched our app on Betalist. This was our first step to becoming known and to attract beta testers for our app. Betalist is “must-do” for a startup and it is recognized among the community. They reach a large network and it’s interesting to go through them to attract your first subscribers. We wanted to have a look at our traction to see if it was still a problem for a lot of people or just for some of them. We don’t know yet our business model and we are still defining the details of...